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MAHPRM Presentation Archives

2017

Summer Forum Presentations

Aligning Employee Engagement With Marketing Communication - Burl Stamp - PDF icon

Aligning Employee Engagement With Marketing Communication - Les Landes - PDF icon

Back to Basics Article - Schwartz - PDF icon

Bells and Whistles of Event Planning - PowerPoint icon (To open/view PowerPoints in IE, save the file to your local folder to download.)

Components and Tactics for Success in Special Event Fundraising - PDF icon

Dealing With Difficult People - PowerPoint icon (To open/view PowerPoints in IE, save the file to your local folder to download.)

Empowering Your Biggest Fans to Become Your Social Media Ambassadors - PowerPoint icon (To open/view PowerPoints in IE, save the file to your local folder to download.)

Finding Your Stories to Engage Patients and Your Organization - PowerPoint icon (To open/view PowerPoints in IE, save the file to your local folder to download.)

How SEO Impacts Reputation Recruitment Retention and Revenue - PowerPoint icon (To open/view PowerPoints in IE, save the file to your local folder to download.)

Leading and Influencing a Multigenerational Workforce - PowerPoint icon (To open/view PowerPoints in IE, save the file to your local folder to download.)

Panel Presentation - Anne Kettenbrink - MU - PowerPoint icon (To open/view PowerPoints in IE, save the file to your local folder to download.)

Panel Presentation - Penny Daniels - SSM Health - PowerPoint icon (To open/view PowerPoints in IE, save the file to your local folder to download.)

Preparing Your Current Website for Your Future Website - PowerPoint icon (To open/view PowerPoints in IE, save the file to your local folder to download.)

Storytelling Fillable Form Our Story - Word icon

2016

December Webinar

Swiping Right: Finding and Keeping the Right Agency Partner

Summer Forum Presentations

Communication Transformation - PDF icon

CRM for Every Budget - PDF icon

DIY-Video-Healthcare - PDF icon

HIPAA Update 2016 - PDF icon

Mercys Brand Journey - PDF icon

Social Media 2016 - PDF icon

Writing-and-Editing - PDF icon

2015

December Webinar

Communicating Price and Quality Transparency - PDF icon - video WMV icon

October Webinar

Successfully Onboarding and Promoting Newly Acquired Physicians - PDF icon

August Webinar

Patient Portal 2.0 Building Engagement with your Docs and Communicating Value to the Patient - PDF icon - video WMV icon

Summer Forum Presentations

Becoming Your Own Media Outlet - PDF icon

Changing Health Care Landscape (The) - PDF icon

Creating Integrated Designs Across Traditional and Digital Media - PDF icon

Marketing to the Modern Family - PDF icon

Next Patient (The): Changing Behaviors And Needs Of Health Care Consumers - PDF icon

Paid Search for Healthcare - PDF icon

Population Health and Big Data - PDF icon

Telling Your Story Through Video - PDF icon

May Webinar

Wellness From the Inside out: Activating and Measuring your CHNA - PDF icon - video WMV icon

Strong Hospitals...Strong Communities - PDF icon

2014

December Webinar

Repurposing Content - PDF icon or video - WMV icon

October Webinar

Making Employees Brand Ambassadors - PDF icon or video - WMV icon

August Webinar

HIPAA: What Marketing & Communications Need to Know - PDF icon or video - WMV icon

Summer Forum Presentations

10 Decisions Leaders Make Daily - PDF icon

CMS Data and Managing Reputation - PDF icon

Communicating in the Era of Infographics - PDF icon

MHA Update - PDF icon

Our PR Nightmare - PDF icon

Planning the branded event from start to finish - PDF icon

Removing the Guesswork with Real-Time Patient Feedback - PDF icon

Social Media Update - How Mobile Technology is Transforming Hospital Social Media Communications - PDF icon

Taking Back Control of Your Online Identity - PDF icon

Welcome to the Experience Economy - PDF icon

When the Story Goes Viral - PDF icon

April Webinar

Patient Portals and Meaningful Use - PDF icon

2013

December Webinar

Optimizing your website for search engines - PDF icon

October Webinar

Competing on Health Care Ratings and Rankings - PDF icon. or video - WMV icon

August Webinar

NuVal: Leveraging Nutrition for Community Outreach - PDF icon

Summer Forum Presentations

5 Best Practices in Visual Social Media - Part 1 - PDF icon

5 Best Practices in Visual Social Media - Part 2 - PDF icon

5Ds of Brand Development—how to assess and develop your brand - PDF icon

Futurescan 2013 - PDF icon

Maximizing Message with Physicians - PDF icon

Transforming the Marketing Mix - PDF icon

Using Mindfulness to Boost Productivity, Job Performance and Health - PDF icon

April Webinar

2012 Show-Me Best of Show: Let's Give Them Something to Talk About - PDF icon

2012

December Webinar

Stealth Healthcare - PDF icon

Summer Forum Presentations

Taking the fight to Facebook - PDF icon

Best Social Media Practices to Increase ROI - PDF icon

A Social Media Strategy - PDF icon

DIY Healthcare Video - PDF icon

Using Digital Advertising to Drive Calls to Action - PDF icon

Why Advertising is Ignored - PDF icon

The Girl Who Kicked the Hornet's Nest - PDF icon

2012 MHA Update - PDF icon

April Webinar

Measure Your Projects Effectively - PDF icon

January Webinar

Injection ROI into Your Special Events - PDF icon

2011

Summer Forum Presentations

The Role of the Hospital PIO in Disaster Communications - PDF icon

One Hospital’s Health Care Reform Communications Plan - PDF icon

The Power of Integrated Marketing: Static Web, Social Web and Mobile Web - PDF icon

MOJO: How To Get It, How To Keep It and How To Get It Back When You Lose It - PDF icon

Insane Science: 5 New Books That Explain The Brain

Your Internal Communications Program: The First Critical Step to Your Overall Communications Success - PDF icon

April Webinar

Doctors are People Too - PDF icon

2010

October Webinars

Part I: If They're Part of the Family, Why are we Feuding? Marketing employed physicians - PDF icon

Part II: Marketing and Public Relations Opportunities for new St. Anthony’s Physician Organization Physicians -PDF icon

June Webinar

Branding Beyond the Basics - PDF icon

Summer Forum Presentations

Balancing Act: Maintaining Patient Privacy During a Very Public Crisis - PDF icon

A Quality Story - PDF icon

Communicating Quality Externally - PDF icon

If healthcare is about well being-then why am I so stressed out? - PDF icon

If They’re Part of the Family, Why are we Feuding? Marketing employed physicians - PDF icon

Beyond the Basics of Employee Branding: How to Implement a Successful Campaign - PDF icon

Webinar: Instituting a Social Media Policy - PDF icon

April Webinar

My Child, My Story -Testing the New Media Waters - PDF icon

2009

Summer Forum Presentations

Implementing Online Best Practices - PDF icon

Steps to Creating a Hot Hospital Brand - PDF icon

Recapturing Your Spark - PDF icon

Beyond Impressions: Taking Search Marketing to the Next Level - PDF icon

Branding for Patients - PDF icon

Capture Your Spark - PDF icon

Experience Mapping - PDF icon

Improving the Health of the Community - PDF icon

Marketing Case Studies - PDF icon

 

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